Omnichannel consumer engagement and query management improving response consistency and visibility across digital touchpoints.

CHALLENGE 

• Unstructured query tracking;
• No centralized platform;
• No automation for after-hours support.

SOLUTION 

Built an Omnichannel enquiry system with integrations for WhatsApp, Facebook, and Instagram, plus automated follow-ups.

OUTCOME 

• Automated consumer tracking.
• WhatsApp blasts for promotions.
• Better understanding of demographics.